Product Designer specializing in complex enterprise products, operational workflows, and scalable design systems.
Product Designer specializing in complex enterprise products, operational workflows, and scalable design systems.
Product Designer specializing in complex enterprise products, operational workflows, and scalable design systems.
Behavioral Therapist turned Product Designer designing enterprise software used by thousands every day.
Behavioral Therapist turned Product Designer designing enterprise software used by thousands every day.
Behavioral Therapist turned Product Designer designing enterprise software used by thousands every day.
SELECTED IMPACT
+148.5%
App Store
conversion lift
-87%
Task completion
time reduction
+148.5%
App Store
conversion lift
-87%
Task completion time reduction
FEATURED WORK
FEATURED WORK
FEATURED WORK
View my latest work.
View my latest work.
01
JOBS4BLUE AGENT PORTAL
Transforming enterprise job management for high-volume operations.
Transforming enterprise job management for high-volume operations.
Redesigned a mission-critical platform supporting thousands of enterprise job requests daily.
Redesigned a mission-critical platform supporting thousands of enterprise job requests daily.
THE PROBLEM
Disconnected scheduling workflows reduced operational visibility and slowed decision making.
THE IMPACT
31%
Increase in Task Completion
Increase in Task Completion
5,000+
Hours Saved Annually
Hours Saved Annually
VIEW CASE STUDY
VIEW CASE STUDY
→
02
WORKFORCE MANAGEMENT MOBILE APP
Designing a mobile-first workforce management experience.
Designing a mobile-first workforce management experience.
Created a mobile-first experience that gave employees and supervisors instant access to scheduling, payroll, and daily operations.
Created a mobile-first experience that gave employees and supervisors instant access to scheduling, payroll, and daily operations.
THE PROBLEM
Legacy desktop-first workflows slowed scheduling, reduced accessibility, and created friction for employees managing shifts in the field.
THE IMPACT
148.5%
Increase in App Store conversion
Increase in App Store conversion
600+
Organizations Served
Organizations Served
VIEW CASE STUDY
VIEW CASE STUDY
→
03
LEARNING MANAGEMENT SYSTEM
Centralizing enterprise training and certification management.
Centralizing enterprise training and certification management.
Designed and launched VisualLMS, centralizing enterprise learning and compliance into a single platform.
Designed and launched VisualLMS, centralizing enterprise learning and compliance into a single platform.
THE PROBLEM
Training content, certifications, and compliance tracking were fragmented across disconnected systems, creating unnecessary administrative overhead.
THE IMPACT
5+
Systems Connected
Systems Connected
18+
Core Workflows Designed
Product Strategy
Stakeholder Alignment
Workflow Design
Design System
VIEW CASE STUDY
VIEW CASE STUDY
→
04
MAVERICK DESIGN SYSTEM
Building the design system that unified an enterprise product ecosystem.
Building the design system that unified an enterprise product ecosystem.
Established the shared design system that unified enterprise HR products and accelerated product development.
Established the shared design system that unified enterprise HR products and accelerated product development.
THE PROBLEM
Product ecosystem relied on inconsistent UI patterns, creating duplicated work, slower development, and fragmented user experiences.
THE IMPACT
90%+
Cross-product Consistency
Cross-product Consistency
80+
Standardized Components
Product Strategy
Stakeholder Alignment
Workflow Design
Design System
VIEW CASE STUDY
VIEW CASE STUDY
→
CURRENTLY
CURRENTLY
Building products. Learning continuously.
Building products. Learning continuously.
I'm currently redesigning the end-to-end UX for APV Media, restructuring navigation, simplifying booking workflows, and creating a more intuitive experience for artists, clients, and staff. The project is currently in progress.
I'm currently redesigning the end-to-end UX for APV Media, restructuring navigation, simplifying booking workflows, and creating a more intuitive experience for artists, clients, and staff. The project is currently in progress.
Alongside client work, I'm expanding my AI-assisted design workflow through Felix Lee's Product & Vibe Coding program, learning tools like Cursor, Claude Code, and modern prototyping techniques to rapidly prototype and ship products.
Alongside client work, I'm expanding my AI-assisted design workflow through Felix Lee's Product & Vibe Coding program, learning tools like Cursor, Claude Code, and modern prototyping techniques to rapidly prototype and ship products.
ABOUT
ABOUT
Hi, I'm Julie. 👋
Hi, I'm Julie. 👋
I help teams transform complex enterprise workflows into intuitive, scalable products that improve how people work. My approach combines systems thinking, close collaboration, and a relentless focus on measurable outcomes—creating products that work better for both users and businesses.
I help teams transform complex enterprise workflows into intuitive, scalable products that improve how people work. My approach combines systems thinking, close collaboration, and a relentless focus on measurable outcomes—creating products that work better for both users and businesses.
This mindset started long before product design. I discovered UX while working in behavioral therapy, where I became fascinated by how people think, make decisions, and interact with systems.
This mindset started long before product design. I discovered UX while working in behavioral therapy, where I became fascinated by how people think, make decisions, and interact with systems.
Collaboration is key
Collaboration is key
Building trust across cross-functional teams.
Building trust across cross-functional teams.
Systems thinker
Systems thinker
Turning complexity into clear, scalable solutions.
Turning complexity into clear, scalable solutions.
Impact driven
Impact driven
Designing for measurable business and user outcomes.
Designing for measurable business and user outcomes.
Lifelong learner
Lifelong learner
Constantly exploring new tools, methods, and technologies.
Constantly exploring new tools, methods, and technologies.
EXPERIENCE
EXPERIENCE
Behavioral Therapist turned Product Designer.
My Path to UX &
Leading Design at VCS HR.
My path into product design started with a fascination for how people think, make decisions, and interact with systems. That curiosity led me from behavioral therapy to experience design, UX education, and ultimately enterprise product design.
My path into product design started with a fascination for how people think, make decisions, and interact with systems. That curiosity led me from behavioral therapy to experience design, UX education, and ultimately enterprise product design.
As the first and sole Product Designer at VCS HR, I built the design practice from the ground up, leading UX across six enterprise products used by thousands of people every day. Today, I focus on transforming complex workflows into intuitive, scalable products that create measurable value for both users and the business.
As the first and sole Product Designer at VCS HR, I built the design practice from the ground up, leading UX across six enterprise products used by thousands of people every day. Today, I focus on transforming complex workflows into intuitive, scalable products that create measurable value for both users and the business.
View resume
View resume
→
Currently
APV, AI-Assisted Design Course, & More
Behavioral Therapist & Research (2019-2020)
Today, I'm redesigning digital experiences for APV Media while expanding my AI-assisted design workflow through rapid prototyping, modern development tools, and emerging product design techniques.
2024-2026
VCS HR
Behavioral Therapist & Research (2019-2020)
As VCS HR's first and sole Product Designer, I built the design practice from the ground up, leading UX across six enterprise products and transforming fragmented workflows into scalable systems used by thousands every day.
My work reduced task completion time by 87%, increased mobile App Store conversion by 149%, and helped establish design as a strategic driver of product decisions.
2022-2024
Springboard's UX/UI Design Bootcamp
Behavioral Therapist & Research (2019-2020)
Driven by a growing interest in product design, I completed Springboard's UX/UI Bootcamp, building a foundation in user research, interaction design, prototyping, usability testing, and designing real-world digital products.
2021-2024
Event Planner (Visual & Experience Design)
Behavioral Therapist & Research (2019-2020)
Working in events and branding taught me how thoughtful experiences influence human behavior. Designing visual identities, marketing materials, and live experiences strengthened my understanding of storytelling, communication, and user engagement.
2019-2020
Behavioral Therapist & Research Assistant
Behavioral Therapist & Research (2019-2020)
My career began in behavioral therapy, where I developed a deep understanding of how people think, make decisions, and interact with complex situations. That curiosity ultimately led me to pursue user experience and product design.
WORKFLOW & TOOLS
WORKFLOW & TOOLS
How I build products.
How I build products.
I combine traditional UX methods with AI-assisted workflows to accelerate research, prototyping, documentation, and product development.
I combine traditional UX methods with AI-assisted workflows to accelerate research, prototyping, documentation, and product development.
Design &
Prototyping
Figma
Framer
Protopie
Research &
Product
Mobbin
Miro
FigJam
User Interviews
Journey Mapping
AI Workflow &
Ideation
Cursor
Claude
ChatGPT
Magic Patterns
Lovable
Collaboration &
Communication
Jira
Confluence
Notion
Front End
Familiarity
React
HTML
CSS
Design &
Prototyping
Figma
Framer
Protopie
AI Workflow &
Ideation
Cursor
Claude
ChatGPT
Magic Patterns
Lovable
Front End
Familiarity
React
HTML
CSS
Research &
Product
Mobbin
Miro
FigJam
User Interviews
Journey Mapping
Collaboration &
Communication
Jira
Confluence
Notion
LET'S CONNECT
LET'S CONNECT
I'm open to new opportunities.
I'm open to new opportunities.
Let's connect and build meaningful products that make a real impact, improving user delight and solving problems that matter.
Let's connect and build meaningful products that make a real impact, improving user delight and solving problems that matter.
juliannedimemmo@gmail.com
juliannedimemmo@gmail.com
Philadelphia, PA
Remote, Hybrid, On-Site
Philadelphia, PA
Remote, Hybrid, On-Site